Demijohn Press Release

A new season has begun at liquid deli Demijohn and that’s the Balsamic Vinegar Season as this year’s consignment of 25 year-old and 12 year-old traditional Balsamic Vinegar has just arrived from Italy. As one of the only places in the UK to sell such special 25 year-old and 12 year-old traditional Balsamic Vinegars on tap this has caused a major stir.

Why so special? For anyone who enjoys fine food this traditional balsamic vinegar is the Rolls Royce of vinegars and the enjoyment is in its exquisite taste. Only a fraction of the world know the true value of Aceto Balsamico di Modena Traditionale, to give it its proper name. And that is because the true value lies in its taste. Its rich, practically sweet flavour is so well balanced and deep that it lingers for almost an eternity in the mouth.

Drizzled on fillet steaks, scallops, fresh green leaves or even strawberries, it transforms a good dish into something sent from heaven. For any serious foodie this is the ultimate and Demijohn has created a special Foodie Gift Set of two stacking 100ml bottles with the 25 year old Balsamic Vinegar on top and our Candeglia Extra Virgin Olive Oil underneath. Priced at £60.70 the Gift for a Serious Foodie is a remarkable present.

The Balsamic Vinegar comes from an old Italian family, the Tagliavinis who live at Soliera, near Modena in Northern Italy and who describe it as ‘Black Gold’ – such is its taste, exclusivity and complex flavour. Like any good Italian family they have passed the skills of creating such a culinary delicacy down the generations.

Both the 25 year-old Extra Vecchio and the 12 year-old L’Affinato are in good stock at Demijohn’s shops in York, Glasgow and Edinburgh, as well as mail order, and will make the hearts of genuine foodies race to get their hands on some. There are even some good delivery deals for those who are quick.

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Demijohn Shops:
382 Byres Road, Glasgow, G12 8AR  Tel: 0141 337 3600
32 Victoria Street, Edinburgh, EH1 2JW   Tel: 0131 225 3265
11 Museum Street, York, YO1 7DT  Tel: 01904 637 487

Normal Opening Hours:  Mon-Sat 10-6pm, Sun – 11.30-5pm 

www.demijohn.co.uk

For photography, further press information or press samples, please contact:
Fenella Taylor at Fenella Taylor PR
Tel: 01389 830390   Mobile: 07721 324696 
Email: fenella@fenellataylorpr.co.uk